“TikTok Shop双11战报：GMV增长137% 新商家订单增长158%”

TikTok Shop公布今年双11大促战报，双11期间TikTok Shop实现GMV增长137%，订单量增长141%，新商家订单增长158%。此次大促根据商家或达人重点直播间目标完成度、销售订单量以及GMV销售额表现进行了综合排名，其中，TOP3跨境商家分别是@GMEELAN、@inialife、@yoboo；TOP3跨境达人分别是@leeteng、@yanana.nayaya、@iou_bag。

值得一提的是，TikTok Shop近日宣布，今年将首次推出“全球年末大促季”活动，联动英国、马来西亚、新加坡、菲律宾、泰国、越南6个国家站点参与。

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